Ibotta is a free web and mobile shopping platform that enables users to earn cash back on groceries and everyday purchases.
Contributed to the modernization of Ibotta’s web platform by building scalable Vue.js applications that powered core cashback and shopping experiences for millions of users.
Led frontend architecture and design system initiatives that improved application performance, UI consistency, developer productivity, and long-term maintainability across the engineering organization.
Architected and delivered a next-generation Vue.js single-page application (SPA) powering core user shopping and cashback journeys.
Designed scalable, maintainable frontend architecture focused on long-term growth and performance optimization.
Established frontend engineering best practices for testing, component structure, and application maintainability.
Optimized web performance and responsiveness to improve overall user experience across the platform.
Built and maintained the Pando-Vue shared design system and component library to standardize UI development across teams.
Reduced duplicated frontend work through reusable UI components and consistent design patterns.
Introduced Storybook-driven component development workflows for faster iteration, documentation, and testing.
Developed reusable Tailwind CSS styling patterns that accelerated frontend implementation and consistency.
